Phase 1
Infrastructure Build
Month
1
Objective & Deliverables
Primary Objective
Build complete digital fundraising foundation to ensure future campaigns are trackable, transparent, and effective.
Strategy & Campaign Planning
FB / IG / TikTok Account Setup
Ad Account, Pixel & Events API
WhatsApp Business & CRM Integration
Transparency Framework Design
Website & Donation Gateway System
Initial Content Production
Investment & ROI
| Item | Amount (RM) |
|---|---|
|
Setup Fee
7,000
|
|
|
Strategy & Infrastructure – RM 1,500
Planning · Platform setup · Technical integration · CRM & reporting
Donation System Build – RM 3,000
Website · Gateway · Tracking setup
Launch Content Production – RM 2,500
Photos · 1–2 videos · 6–8 posts · Templates
|
|
|
Retainer
Social Media Management Ads Management Content Management Research and Developement |
2,500 |
|
Ads Budget
Ads budget may vary depending on campaign performance, scaling strategy, and fundraising objectives. |
5,000 |
| Total Investment | 14,500 |
Expected Donation: RM 0
RM 0
(System Build & Integration Month)